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Have you tried delivering different MLS photo sizes? Perhaps a previous client wanted 800 x 600 JPG pixels, yet a new listing trend shows agents prefer 1600 x 2000 pixels for page photos. When uploading photos on a web page, your images tend to change or become smaller.
What is the standard everyone is using today? Is there a new standard for uploading property photos? With the high demand for real estate photography service and online tours, you must learn the right formats and sizes for uploading quality photos.
Today's listing photo delivery standard is to deliver two sizes of photos, one set of photos sized for MLS uploading, preferably exactly what works best for the particular MLS, and another for printing. However, MLSs run a wide variety of system software.
Some MLS software does a good job at downsizing photos if you give them bigger sizes than they like. Although in the past, MLS downsizing has been notorious for mangling photo files, which means it's much better to give them the exact sizes they want to avoid changes when uploading photos.
The photo size may depend on the website where you're going to upload the photos. Some websites prefer to maintain a uniform appearance, so the page automatically adjusts logos and listing photos to fit in the spaces provided.
While you're free to choose what you think works best for a photo, a web page may still determine the appropriate pixels. These are the ideal sizes for uploading photos on common real estate listing sites, such as Zillow.com and Realtor.com.
The real estate agents at CA Flat Fee share that when it comes to displaying the photos on various sites, the most important thing is that the images are not pixelated or blurry. When that happens, it can instantly turn off buyers from a certain property, and it can make the house harder to sell.
Listing photo dimensions must be at least 330 pixels wide and 220 pixels high. Depending on the page, a photo can go as big as 3,264px (width) and 2,448px (height). You can save in JPG, PNG, TIF, or GIF image format while keeping the size around 10-50 MB.
A professional photo represents an agent, so you need a polished photo with an ideal size of 500px for the width and height.
A top agent must answer the basic factors and principles that can benefit a local client. You must include a background photo showing the local area with high resolution photos of 1200px (width) by 628px (height).
You can also save a 3:2 aspect ratio for office logos, with a minimum of 270px x 180px high resolution photo.
A company profile informs people of your background, services, and unique qualities. You must accompany it with a quality corporate photo up as big as 2530px (width) by 800px.
There's no black and white answer to this, as each real estate website has guidelines for uploading photos. You may be using an incorrect photo size for a particular page if you end up with different sizes or low quality photos after uploading.
Some websites would automatically resize your photos according to their system's guidelines, especially if the photos are for articles. Meanwhile, others would only add borders or blank spaces in the top and bottom sides to maintain the original aspect ratio of a photo.
While it is advisable to deliver photos sized for printing and listing images sized for the local MLS, you need to consider these recommendations for figuring out what photos you need for MLS service uploading.
Besides the information captured by your camera, most photographers add additional information about the photo using a photo editing program like Photoshop. However, different real estate websites have varying guidelines on the information you should capture in the actual shot or add during post-processing.
For instance, most real estate websites do not permit you to capture objects that include branding and contact information, such as signage and FSBO signs. Most sites do not allow adding details such as phone numbers, logos, text, and watermarks during post-processing.
Also, the images should not include photos of the office or agent, whether through text or logos. With this in mind, it’s advisable to avoid these elements entirely when taking the photos. This eliminates the need to crop the photos during post-processing to remove these elements. This ensures your image aspect ratio and quality is not compromised.
In real estate
It's the main image used in listings, and is usually the first photo potential buyers view. Given its significance, you should ensure this photo meets all the MLS photo size requirements right from the camera. This reduces the chances of sizing and aspect ratio manipulation afterwards.
This photo must be loaded for the MLS listing to be active. It’s advisable to take this photo using a high resolution camera, so it won’t become pixelated even when buyers view it on a large display. Some of the guidelines for uploading the exterior front photo include the following:
When you are taking real estate photos, MLS photo size is not the only issue that can make your photos rejected. Most MLS websites have common rules that govern the objects that can be included in the photo and whether the photo should be in the first position or not.
So, apart from the photo technical specifications that vary across real estate websites, the following general photo rules cut across websites and can make your photos rejected, even if they are high quality, in good orientation, and in the right sizes.
After understanding the standard MLS photo requirements, you must learn to capture photos that meet these guidelines, even without post-production editing. Depending on your shooting equipment and the property you are shooting, here are tips to help you take acceptable photos.
Listing images go missing on the listing or home page if they don't meet the size or format requirements. You must edit the dimensions and upload the photos again on the listing page. Additionally, you must upload the photos directly on the page's feed.
When a photo becomes sideways or upside down, it's most likely that the picture has incorrect or missing EXIF orientation data. Fortunately, many listing websites allow you to change and save the right photo orientation manually after uploading.
The best way is to resize photos before uploading is to edit your photos directly in Photoshop. Likewise, there are many free photo editing programs such as ResizePixel and FastStone Photo Resizer.
The real estate market is competitive, and agents need quality photos to sell their property listings quicker. Once you find the best way of uploading the proper format and size, you can save time when editing real estate photos and have more time for photoshoot services.